Posts Tagged ‘Richard Reed’

Aug 4
August 4, 2010 at 13:10

A Book about innocent: Our story and some things we’ve learned

innocent_book_coverI don’t like fruit. It has probably something to do with the fact that my mum and dad were greengrocers and my brother and I could eat all the fruit we wanted, whenever we wanted. This is also the reason that my cousins don’t like pastry and fruit pie. Their father and my uncle had a baker’s shop (but that’s a completely different story).

Since I have a caring wife and two kids, to whom I have to give “the good example”, I’m obliged to eat two pieces of fruit every day. But as I mentioned before, I don’t like fruit. It’s not that I hate it either, but it simply takes too much time to eat some and most times I don’t even like the taste of it. Actually if I wasn’t positively sure that it was healthy for me, I wouldn’t eat it at all!

Coming to this conclusion, I started looking for solutions and also started drinking smoothies or other “healthy” fruit drinks. Problem with this readymade stuff is that it’s always a kind of chemical and you can’t make out if it is healthy for you or not. You can also make it yourself, but this is simply too much work. It’s so much work that I might even consider eating fruit instead (soo much work!). In the supermarket, the place I’d least expect it, I found Innocent Smoothie and I was charmed right away. Not only because it tastes good, but also because of the way they designed their packages. Since these are so different -they write all kinds of funny stuff on their packaging- I got interested in the company behind this product.

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