3D animation agency

3D animations of your product. What is a 3D animation?

3D animation, also referred as computer animation, is a medium that provides the illusion of movement using a sequence of still images generated from three-dimensional data. Using the right computer software, this 3D information can be recorded by a virtual camera and allows a 3D expert to have infinite creative freedom.

Check out our latest example of 3D animation video created for the HTC HD2 in our online showcase!
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Why using 3D in animations?

With the technology behind creating 3D animations, it’s possible to make photorealistic 3D content that can’t be distinguished from a real photograph or video. 3D animation also provides a high level of control and flexibility which makes the artistic freedom endless. Therefore 3Dimerce uses this technology to create content like a product animation.

3D animation vs. Stereoscopic 3D

Recently, 3D is also used as a popular term to indicate stereoscopy. Computer generated movies like Avatar and the upcoming popularity of 3D televisions contributed to this phenomenon. It’s easy to get confused nowadays when someone is talking about a 3D animation. He could be talking about traditional 3D animation or stereoscopic 3D animation.  In the professional industry the term S3D (Stereoscopic 3D) is used to avoid this confusion.

The advantage of the technology behind computer generated imagery like 3D animations is that it’s relatively easy to produce a stereoscopic 3D animation. After all, you only have to make a second recording with the virtual camera.

Are you looking for high quality 3D animations of your product?

Please don’t hesitate to contact 3Dimerce for more information on 3D animations for marketing your products by clicking here. Or take a look at 3D animation examples of products in our online showcase, which can be found here.