3D product imaging

TW Steel Dakar Sport – Product imaging

Category:  Product stills / product imaging

OneShot Source: Grandeur Tech DakarSport Edition
Client: TW Steel

Product imaging

If there is one product that has a lot of intricate details, it is a wrist watch. There is no greater challenge than producing a large size close-up image of a watch. For TW Steel we got up close and personal with their DakarSport limited edition Grandeur Tech. Special attention was given to the strong feeling of the stainless steel and the black anodized finish of the watch casing, to communicate the quality and weight of the TW Steel products in all product imaging.

Virtual products for product imaging

Impossible for a photographer, but no problem in the OneShot Source. The material properties of the glass have been altered by our 3D experts to optimize the clarity of the watch face and the readability of the numbers of the outer rim through the glass. By having full control over every aspect of the product, unwelcome effects such as reflections or refractions can be removed, reduced or relocated to optimize product imaging.