3D product presentation

Category:  Interactive products / product video
OneShot Sources:  Sony Ericsson C905
Client:  Sony Ericsson

Partners: Hydra NewMedia – Stuttgart (www.hydra-newmedia.com)

Alrec - Mijdrecht (www.alrec.nl)

Product presentation

Sony Ericsson’s in-store touch screen displays provide a product presentation that allows the public to explore the features of the phone that they are interested in. Designed in cooperation with Hydra NewMedia and executed by 3Dimerce, the interactive 3D computer generated video visually explains the key features of the phone in a way that no traditional media can achieve.

3D experts in product presentation

3Dimerce has a lot of experience with product presentation, in-store video applications and especially video production for touch screen displays. This is a great example of the challenges that new developments in display hardware pose. This is a good example of how opportunities in new communication channels call for innovative content solutions that are often only possible when a OneShot source virtual product is used.